Grafica Fildalga – Hands, Craft, Difficult Simplicity

via cool hunting “Grafica Fidalga, a printing press in São Paulo, Brazil, makes posters on a 1929 German letterpress using hand-carved wooden letters.”

I saw this while at the 99% conference. I couldn’t help but notice the hands. There is a difficult simplicity to the end result.  You can see the hand in the process of the finished product.